Evaluation of Minimarket Parking Quality Based on Customer Perception in Surabaya City
DOI:
https://doi.org/10.55927/ijis.v5i2.2Keywords:
Parking Quality, Minimarket, Customer Perception, Policy Evaluation, SurabayaAbstract
The growth of minimarkets in Surabaya has increased the need for adequate parking facilities to support customer mobility. This study aims to evaluate the quality of minimarket parking based on customer perceptions using William N. Dunn's policy evaluation framework, which includes effectiveness, efficiency, adequacy, equity, responsiveness, and accuracy. The research method used a quantitative approach through a questionnaire of 51 respondents and was analyzed descriptively. The results show that all dimensions of parking quality are in the moderate to high category, with a mean value of 3.47–3.77. In general, parking facilities are considered adequate in supporting customer activities, but the aspects of responsiveness and equity still need improvement. This study emphasizes the importance of parking management as part of public service quality and urban transportation order
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